Selling Your Jewelry: Triumph or Tragedy?
Which is more fun,
getting a root canal, paying your taxes, or selling your jewelry? Not
much of a choice, but following is some knowledge that can take the
frustration out of selling your jewelry. And answer the hard questions
like: Will I receive a fair price for my jewelry? Or did I pay too much?
The
two critical areas of knowledge to get the best price for your jewelry
are the factors that determine the value of estate jewelry and the
options to liquidating it. Does this mean you have to become a
gemologist just to sell your jewelry? No. But some homework and note
taking can mean a much higher price paid for your jewelry. Let's start
with what determines the value of estate jewelry.
Estate is a
general term used to describe previously owned. That fact is one of the
determining factors. Preowned jewelry by in large is not as valuable as
new. Some people will never buy a previous owned engagement set for
superstitious reasons. I have had clients who could have saved hundreds
of dollars if they would have bought a preowned ring, but refused.
Jewelry
is a style driven industry. Some styles are classic and stay around for
decades, others last just a few months. Estate jewelry that is out of
style can't command premium price. In fact some styles are so out of
favor that the jewelry's only value is its intrinsic worth. The other
extreme is that the jewelry could be antique. Antique jewelry is highly
collectible and may require a specialty option to sell. Knowing if your
jewelry is just old and out of style or an antique can mean the
difference of hundreds, if not thousands of dollars.
Condition is a
major determining factor of the price received for your jewelry.
Damaged and broken jewelry many times justify the restoration costs but
most of the time damaged jewelry is only valued at its intrinsic worth.
Jewelry repair in many instances is counter-intuitive. I have seen
jewelry that has been mangled in such a way that the cost of restoration
is minor and easily justified. On the other hand what appeared to be an
insignificant problem rendered the jewelry unrestorable. Jewelry repair
is one area you don't want to be a "do it yourselfer". Let the
professionals do it, or it could end up costing you a ton of money.
Worn
out jewelry impacts the value. It is a difficult repair to bring life
back into a piece of jewelry. Most worn out jewelry is valued at its
intrinsic worth.
Jewelry looks it's best when cleaned. Properly
clean your jewelry before showing it around. If you do not know the 100%
correct way to clean your piece of jewelry let a professional jeweler
clean it for you. Some jewelry stores may even clean it for free.
Warning: the wrong cleaning can damage and even destroy jewelry. If your
are unsure of how to clean the jewelry or gem, let the professionals do
it.
Here are some cleaning tips. Never clean gold and gems in
chlorine. Ammonia based cleaning products are used throughout the
jewelry industry, but they can damage some gems. Try and avoid them if
you can and know for certain if they well not hurt the gems in your
jewelry. Use a mild soap with warm water and a soft toothbrush, then
rinse thoroughly for most jewelry. A hard toothbrush and toothpaste or
toothpowder will scratch gold and hurt some gems. The best cleaning tip
is to know for certain the best cleaners to use on your jewelry and do
it carefully.
The jewelry industry has been recycling for
millennia. In fact some of the gold in your jewelry could have been in
use since the time of Jesus. Damaged beyond repair jewelry is bought at
its intrinsic worth. The intrinsic value is the metal (gold, platinum,
silver) price plus any gems. The refining process used to recover the
metal utilizes strong chemicals and has strict environmental regulations
which impact the price given for metal brought to be recycled.
If
you would like to know how to calculate the metal price and do the math
read on, if not skip to next paragraph. The formula used to calculate
the price is the metal price(the daily spot price) multiplied by
purity(the true noble metal content) times weight(can be in ounces,
pennyweights or grams). The purity is the karat of gold or percentage of
noble metal (gold, platinum, silver). 24 karat is pure. 10 karat is
10/24 or.410 gold and the balance of weight is the alloys. 14 karat is
14/24 or.583 gold and 18 karat is 18/24 or.750 gold. Platinum most of
the time is 90% pure and 10% alloy. Silver jewelry is usually sterling,
which is.925 pure. The three units of weight used with precious metals
are troy ounces, pennyweights, and grams. The troy ounce is equal to 20
pennyweights (dwt) or 31.15 grams. So here is an example; say the spot
price of gold is $300 and a 14K ring weighing 10 grams would work out
like this. $300 (spot price) X.583 (the fineness of gold) equals $174.90
per ounce divided by 31.15 (troy ounce to gram) equals $5.63 per gram
times our ring of 10 grams equals $56.30. Just remember to subtract some
refining cost and profit for the dealer and you can find out the
intrinsic metal value for your jewelry.
Gems are an important part
of jewelry. The estate jewelry value could be 99% determined by the
gem. On the other hand the gem could add zero to the value. The two
critical factors are the gem itself and the condition. Some gems have a
higher value then others. A natural ruby is worth many times more then a
synthetic ruby. Diamonds are generally more valuable then amethysts.
Knowing your gem's grade and rarity will help with understanding its
value. The condition of the gem is critical to the value. Some chips and
abrasions can justify the repolishing cost. But in most cases chips and
scratches will render the gem unappealing and valueless. Tip: careful
handling of jewelry retains a higher value then carelessness.
The
overview of the determining factors of estate jewelry is style,
condition, and intrinsic worth. Remember you don't get paid for the
jewelry in relation to what you paid but the condition and demand when
you sell. Clean jewelry shows the item at its best and helps in
evaluating the design and gems.
How to find the best way to get the most return for the jewelry?
How to find the best way to get the most return for the jewelry?
Selling
estate jewelry is the art of compromise. There is a balance between
dollar paid and quickness of payment and ease of transaction. If you
want the high price, fast and easy, you are dreaming. The higher the
price gained from the sale of estate jewelry, the longer the time and
more difficult the transaction..
Finding another consumer to buy
your jewelry is the most profitable but the most difficult, time
consuming and problematic. Walking into a dealer's shop is the easiest
and fastest way to sell but you are selling at wholesale or less.
Finding the balance is a personal judgement call.
Each method of
selling estate jewelry has it strengths and liabilities. Besides the
price received for the jewelry, the time investment you have to make to
sell the jewelry enters the equation. What are your time and energy
worth? I have known people who have driven around town for two days just
to make $20 more. Don't over look the ease of transaction. Not all
people decide to buy and pay cash on the spot. Some individuals take two
or three visits just to make up their mind to buy. There could also be a
measure of trust in shipping the jewelry across the country or even a
payment plan could be the only way a person could afford your jewelry.
The balance of dollar paid versus method of payment can be very tricky.
This
list of ways to sell estate jewelry is not exhaustive. Personal
creativity can show you the best way to sell your jewelry or one the
more traditional methods may work out just fine. Examine your options
and evaluate the benefits and drawbacks to find the very best way to
sell your estate jewelry.
Auctions are the prestigious way to sell
estate jewelry. There is an air of sophistication in liquidating
jewelry through a major auction house. The nationally known auction
houses like Christie's, Sotheby's and the like have pricey set up costs
and standards. High end jewelry is best suited for these auctions. There
are many regional and local auction houses that can sell estate jewelry
in the mid range. Auctions can be very risky, because the end price is
unknown, but the risk can bring a very positive selling price. The keys
to selling your estate jewelry at auctions are finding the right house
for your particular jewelry, knowing the best time to sell, and luck.
On-line
auctions offer a lot of advantages and some risks. On-line auctions
like e-bay are auctions conducted over the internet reaching a world
wide audience. The cost of selling an item is modest if the object
sells. Sales are not guaranteed. Which on line auction to use is a
critical choice. The large auctions have many offerings and sales but it
is easy to get lost in all that activity. Selecting the best category
is another challenge. If you choose a smaller on line auction company,
many potential buyers will not find your offering. The decision is best
made with research on how your particular type of jewelry was sold.
E-mail and ask other sellers if they got the price they wanted and how
the selling experience was for them.
The trickiest part of on-line
auctions is the actual transaction. Who will trust whom first. Normally
the buyer sends funds, then the seller sends the item. The seller must
also give a period of time for the buyer to return the item for a full
refund. The transaction can be problematic or smooth. May all your
experiences be trouble free, but the transaction problems I have tracked
seem to run between 20% and 35% of the attempts have problems.
Jewelry
brokers offer a professional service for a fee. Think of a jewelry
broker as a hired professional working for you against a very
sophisticated market like the jewelry industry. Make sure their
allegiance is to you alone. Most jewelry brokers are highly trained in
gems and jewelry. Jewelry brokers charge a percentage ranging from 10%
to 50% depending on the type of service provided. Brokers can assist
with a piece going to a top auction house or find a local dealer willing
to pay top dollar fast. Some jewelry brokers also act as a dealer and
buy out right for an immediate transaction. Jewelry brokers are usually
found in major cities and include a jewelry and diamond finding service.
Pawn
shops and secondhand dealers are another type of walk-in and sell
option. Most work on a cash evaluation of the jewelry. The cash value on
most estate jewelry is a percentage of the intrinsic value. The key to
understanding this buying environment is the percentage. Some dealers
pay close to 90% of the intrinsic value, while others pay as low as 33%.
The only way to find the best price is to physically take the jewelry
around to a number of shops. Then sell to the shop that offers the best
value.
Consignment offers the incentive of a higher price when
sold but the draw back of time. No one knows how long it will take or
even if it will sell. The stores that offer consignment range from
second hand bargain stores to elite jewelry stores. The type of estate
jewelry you have dictates which store will attempt to sell your jewelry.
If you have a high end piece in excellent condition the elite location
could yield a fine return.
Consignment generally consists of a
contract for the amount the jewelry will sell for and the percentage the
store will keep. Some contracts have a time limit and who is liable if
it is lost or damaged. You must know the details of the contract to
understand what will and will not happen. Some stores will pay
immediately, others pay after a set time or when you call. Find out what
the process is if the store closes or moves. Many people have lost
track of their jewelry altogether. Understand what the store's
liabilities are and yours. Also, find out how the store is going to sell
your jewelry. If they will advertise it or just let it sit in a
showcase. Make frequent contacts to keep your jewelry in the mind of the
salespeople.
Newspapers offer individuals the best chance to sell
to a retail customer. The classified shopping consumer, in all
likelihood, comparison shops more then anyone else. They know the prices
of your jewelry new and will pay a discount for a used article of
jewelry. Also realize that the prices asked for in the paper are rarely
achieved and do not reveal the true market value. Some times the jewelry
is sold for very much less then advertised or never sold at all. But
with some safeguards and timing the classified ad is generally one of
the highest prices realized for average estate jewelry.
The retail
customer is the highest price you could receive for your estate
jewelry. The newspaper is one of many ways to reach the buying public
with your message to sell. Public bulletin boards offer a inexpensive
way to reach people. Look in your community or work place for bulletin
boards. On line bulletin boards could also work out if you find the
right one. Net working with friends and family might give a lead to
someone willing to buy. Creativity is a powerful tool in reaching the
public. Use your imagination and think who would be willing to buy my
particular estate jewelry and reach out to them.
Safeguards are
critical when selling jewelry to the public. First NEVER, NEVER, NEVER,
and NEVER meet an unknown buyer in your house. Personal safety and
protection against robbery should be your first priority. If you don't
have a way to meet the potential buyer at a public place, then do not
sell your jewelry to the general public. Meet the buyer in a public
place like a restaurant or shopping mall. I suggest the buyer's bank,
because if they wish to buy the jewelry they can go and get the cash now
and finish the transaction. In addition the bank should have some
security if something goes bad.
Fraud should be next on your mind.
Cash is the best transaction, checks of all kinds can be faked. Also be
aware of switching of jewelry, con men are on the look out for
unsuspecting people.
Some other safeguards are notifying someone
of the time and place of your meeting. You can even tell them you will
call after the meeting just to check in with someone. It is helpful to
have a mobile phone. If you have a pager it is a good idea to give that
number in the ad. You get a call back number and they can't find your
home address. It is also a good idea to go with someone else. I have met
people with another person standing in the background just watching.
Sometimes con men work in teams and someone looking at the whole
situation can see that it is a bad situation in time to help you not get
taken.
I'd like to make one final point: most of the world is
filled with wonderful people and everything should go just fine. Trust
your instincts. Keep diligent and alert. Don't take risks just to make a
little more on the sale of your estate jewelry.
Selling your
estate jewelry is not an everyday experience. Enjoy the adventure and
learn some new skills. One very positive side effect of selling jewelry
is you will learn how to evaluate jewelry. You will become a very wise
jewelry buyer. Enjoy the journey.
Daniel Parisi
Diamond & Jewelry Broker, Gemologist
Diamond & Jewelry Broker, Gemologist
For more information check out http://mygemologist.com
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